Kodak: advanced - Student - Business English Study

1.

What contract did Kodak win in 2020?

To licence industrial imaging

To sell digital cameras to the government

To produce photographic equipment

To produce chemicals for the medical industry

2.

What did Kodak fear?

Digital's popularity would destroy its film sales

Its film sales would become digital

Digital was a passing fashion

Digital had too much competition

3.

Click the microphone and ask: 'What is in the frame?'

The picture shows sun and mountains

The picture shows sun on the clouds

The picture shows rain and clouds

The picture shows sun and birds

4.

What debts did Kodak have in 2012?

Nearly $7 billion

It filed for bankruptcy

$7 billion

Nearly $7 million

5.

You go for a job at Kodak and the interviewer asks:
'Which is better, digital or film?'

What is the best response?

They both have benefits and limitations

They are as bad as each other

Film is miles better than digital

Digital, definitely

6.

Writing practice: Describe this photograph (15 words - approx.)

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