Benetton: intermediate - Student - Business English Study

1. ................ opens a shop in this area will have a ..................

Whatever ... take by storm

Whoever ... to stick to their knitting

Whoever ... hard nut to crack

Whenever ... hard nut to crack

2.

What did the 1984 advert show?

Children wearing colourful clothing, and the headline: 'all the world's colours'

Children with different faces wearing colourful clothing, and the headline: 'all the world's colours'

The advert won prizes

Children of different races wearing colourful clothing, and the headline: 'all the world's colours'

3.

What are these?

Shelves

Boxes

Racks

Drawers

4.

Why did Benetton end the advertising campaign in 2000?

It wanted to tone down the advertisements

Because of a bad reaction by the American public to some of the adverts.

Because the public reacted badly to the adverts.

Because sales never recovered

5.

What are these?

Racks

Shelves

Rails

Drawers

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