Adidas vs Puma - Advanced: Student - Business English Study

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SPEAKING PRACTICE: Give your Opinion:

How can Adidas and Puma compete with the marketing power of Nike?

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GRAMMAR POINT: Modal Verbs – Can, May

We use modal auxiliary verbs can, may, must in the English language for various meanings – ability, possibility, probability, certainty, permission, prohibition, obligation, opinion, speculation, etc.

CAN – Used to express the ability to do something.
I can swim
Can he speak French? – No, he can’t.

It expresses the permission to do something.
You can sit down, if you like

MAY
It is used for permission.
You may take photos.
May I smoke here? – No, you can’t, I’m sorry.

The main difference between may and can is in style. May is more formal. Can is typical in spoken English.
The opposite of may is must not or may not.
May I smoke?
No, you can’t / mustn’t smoke here

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